The XPress Lid Assists Cafés You Supply
Introduce Their Customers to Higher Quality Coffee
- XPress delivers a fresh flavor and superior taste
- XPress allows café customers to easily try premium varietals and blends
- The customer appeal of XPress has been confirmed through research in operator cafés
Sell Higher Quality With Better Margins
- Allows upgrading of bean quality in cups converted to XPress
- Café customers who try higher quality beans via XPress will buy premium price coffee to take home
It’s Easy to Make & Integrate Into Store Operations
The program begins with a call to 530-889-1754 or simply complete the form below.
PROFIT ILLUSTRATION *
Convert 10 brewed coffee cups to XPress cups in 20 operator cafés each day
- = $375 extra profit monthly
= $4,500 extra profit annually
Convert 10% of XPress cups to the sale of a pound of premium coffee
-
= $27,300 extra profit annually
- * Assumes pricing: $1.85 brewed cup, $2.75 XPress cup, $14.95 – retail lb. price premium coffee, $9.95 – retail lb. price standard coffee, assume roaster margin = 50% of wholesale price
XPress Allows Roasters/Distributors to Sell a Complete System to Café Operators
- XPress lids
- 16oz and 20oz Cups
- Premium coffee
The XPress Lid Program
- To start a coffee program call 530-889-1754 or complete the form below.
